Marketing Executive
LIPTON MEDIA
London, UK

25,000 - 30,000 / Yrs
Experience : 0 Yrs | Full Time
Description :
  • Planning and delivering cross-channel marketing campaigns with support from the Head of Marketing and Portfolio Director in line with the event or project objectives
  • Assisting with the design, production and distribution of all promotional materials relating to the portfolio
  • Writing and proofing copy for a range of marketing platforms & materials including websites, social media, emails and brochures
  • Maintaining and updating conference websites
  • Using digital channels and technologies to enhance the online presence of the business
  • Managing and segmenting data, identifying gaps, developing new data sources and implementing a data build plan
  • Continuous analysis and evaluation of marketing campaigns to improve performance
  • Working with key media & association partners to secure valuable external promotions for the conferences
  • Carrying out competitor analysis to identify potential threats and opportunities
Requirements :
  • Some b2b event marketing experience - campaign marketing
  • Degree Educated
  • Knowledge of digital marketing practices and channels such as Google Analytics, SEO, PPC and social media would be ideal
  • Proficient in Microsoft Excel, Word and PowerPoint
  • Exemplary verbal and written English
  • Experience using a CRM system such as Microsoft Dynamics or Salesforce

London, UK
Last date to apply : 30-09-2022

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